Marketing Automation

Marketing Automation is a software platform that helps you to automate your marketing and sales engagement to generate more leads, close more deals and better measure marketing success.

Technology that allows marketing and sales departments to create, deploy and automate online marketing campaigns and sales activities that increase revenue and maximize efficiency.

Features of Marketing Automation

• Advanced email Marketing
• Create beautiful emails using pre-formatted templates or a simple visual editor. Run A/B testing, view rendering reports and test against spam filters. Send them now or schedule them for later. Track your success.
• Blending lead scoring and grading
• Do not waste time chasing down dead ends. Understand who's showing interest in you and follow up with only those meeting your ideal customer profile.
• Forms and landing pages
• Easily collect prospect information using forms and custom landing pages
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• Lead nurturing
• Set-up personalized, automated engagement tracks that free up time to focus on hot leads while preventing early stage leads from slipping through the cracks.
• Prospect activity tracking
• Understand each customer's interest, plus use alerts to know who to follow up with in real time.
• Closed-loop reporting
• Gives you access to reports that tell you just how well your marketing automation campaigns are working and where leads are coming from.

Marketing Automation helps to,

• Generate more leads
• Qualify and prioritize your leads
• Nurture those leads to a sales-ready state
• Manage all of your email marketing campaigns
• Report on the success of your campaigns